The brief was to create a suite of multi language literature that clearly communicated the relatively complicated offerings across the Fleet First portfolio of products. This combines all new photography and a range of info graphics. All of which, importantly, had to adhere to the rigid Goodyear corporate guide lines. The final delivery was published in 29 languages and  launched to markets at a specially organised event in Cape Town.

Print
Design
Translation

108

brochures

27

languages

Rolled out throughout Europe and launched at the IAA Motor Show in Hanover.